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Attendee counts:- 3,800+


We Are Africa North America 2025 – Event Overview

When & Where

Dates: February 17–19, 2025

Location: Grand Hyatt Nashville, Nashville, Tennessee, USA


About the Event

We Are Africa North America is a premier luxury travel trade event that connects top-tier North American travel buyers with Africa’s most exclusive tourism suppliers. Designed for high-end travel professionals, the event focuses on strengthening partnerships, promoting authentic African travel experiences, and driving business opportunities within the luxury African tourism sector.

The show offers curated meetings, immersive presentations, destination showcases, and networking experiences that help attendees build meaningful commercial relationships.


Who Attends

The event unites influential decision-makers from across the luxury travel ecosystem. Attendees include premium African travel suppliers, high-end tour operators, luxury travel advisors, travel agencies, DMCs, boutique lodges, safari operators, hotel groups, tourism boards, and conservation-based travel entities.


Industry / Sector Breakdown

Key industries represented include:

  • Luxury Travel & Tourism

  • Safari Camps and Lodges

  • Boutique Hotels & Resorts

  • Destination Management Companies (DMCs)

  • Tour Operators & Travel Agencies

  • Conservation & Sustainable Tourism

  • Hospitality & Experience Design

  • Tourism Boards & Regional Destination Marketing Organizations


Job Title Breakdown

Typical attendee roles include:

  • Luxury Travel Advisors

  • Tour Operators & Travel Planners

  • Product Managers & Travel Designers

  • Owners, Founders & CEOs of Lodges and Camps

  • General Managers & Sales Directors

  • Tourism Board Executives

  • Marketing & Business Development Managers

  • Conservation and Community Partnership Directors

  • Experience Curators & Guest Relations Managers


Geographic Breakdown

We Are Africa North America draws participants from:

  • North America (USA & Canada – key buyer markets)

  • Southern, Eastern, Western & Northern Africa

  • Indian Ocean destinations

  • Europe and the UK (representing global sales teams and tourism boards)

  • International luxury travel brands with African portfolios


Why Attend / Key Benefits

  • One-on-one curated meetings that match premium African suppliers with high-value North American buyers.

  • Access to emerging and established luxury travel products across the African continent.

  • Opportunities to build partnerships that increase bookings and elevate destination exposure.

  • Educational insights into cultural travel, conservation-led tourism, and premium experience design.

  • Exclusive networking sessions fostering long-term collaborations and impactful storytelling.

We Are Africa North America 2025_ Attendee List

$693.00 Regular Price
$396.00Sale Price
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